The younger generations don’t bank like older ones do. They tend to think of banking as the management of money – earning, spending and...

This is a basic and crude reality of the digital age – for people to care; they have to know it exists. It’s difficult standing out in...

We’ve all read about the surge in mobile activity over the last few months being reported by all the internet stars like Facebook,...

Everyone remembers Elf yourself and the impact it had on personalized e-cards. Years have now passed and you expect the elves on the...

The User-centric economy is here. Businesses change and adapt to consumers’ new needs and expectations. Computational capacity has...

And the data allows them to do a lot of things. I’ll just write about a few key ones… 1. Know how to get their customers to use their...

For the past few days, Ad:tech India 2014 has been interacting with me on twitter raising some interesting points and trying to figure...

Reading this article brought back an eternal belief, that has been on my mind since my MTV years, back when i managed their online...