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Next decade in Data: Value beyond selling Data
Data is the vehicle for 2 new key dimensions of your business: finding a bigger mission and enabling an ecosystem business model

Hugo Pinto
Dec 18, 20193 min read


3 reasons why banks keep failing to capitalise on digital
I actually believe the problem with Banking is symptomatic of more existential problems that the whole industry (as well as others…) is...

Hugo Pinto
Jun 25, 20192 min read


PSD2: Growth driven regulation
PSD2 & Open banking have propelled banks into their next generation of services, whether they are onboard or not. Regulation has...

Hugo Pinto
May 7, 20192 min read


Finding growth outside the core business
Growth is not what it used to be – It used to be as simple as adding a new feature, spending millions in marketing and bang – but not any...

Hugo Pinto
Apr 2, 20187 min read


Horizontal Business Models: The Gift of Digital Disruption
Traditional businesses are struggling to truly transform. Amidst failed digital transformation programmes and a difficulty to change...

Hugo Pinto
Feb 11, 20182 min read


Accenture Digital: First Month
It’s been one month since I joined Accenture as a Managing Director (last Friday, 1st) and the best word to describe the journey so far...

Hugo Pinto
Sep 3, 20173 min read


You’ve changed me forever IBM
Today is my last day at IBM. It’s been an exhilarating journey of discovery, breakthrough and change. Discovery I’ve discovered the best...

Hugo Pinto
Jul 28, 20172 min read


Show me don’t sell me: business by design @IBM iX
It’s been two and a half years since I’ve joined IBM Interactive Experience, and the vision of the future is becoming clearer for the big...

Hugo Pinto
Mar 27, 20173 min read


Tech, people and culture: 3 silver bullets from 16 workshops in 2017
2017 has been a very busy year – it’s good to be in demand, but difficult to keep scaling. So far, I’ve ran 16 workshops and done 3...

Hugo Pinto
Mar 12, 20174 min read


Narrow AI today: the building blocks of tomorrow
With so many fun predictions around #AI, and after the AIBE Summit last week, I thought I’d list some interesting Narrow AI examples and...

Hugo Pinto
Feb 13, 20173 min read


Give #AI a break: it’s about to fuel the biggest evolution in human history!
I love a good argument, so please, humour me. Things have been moving forward so fast and the acceleration of innovation opens so many...

Hugo Pinto
Jan 19, 20176 min read


12 insights to accelerate the impact of corporate innovation
Innovation is the hype word of the last decade, ever since companies realised Moore’s law and technology doesn’t just affect IT, they...

Hugo Pinto
Dec 29, 20165 min read


How IBM Innovates (and helps 250m Asthmatics in the process)
Helping make the world a better place working with the best global talent and using its biggest “bucket of Lego” is why I joined IBM...

Hugo Pinto
Dec 24, 20163 min read


Crowdsourced Wifi – batteries not included!
Powering on through the world of Crowdsourcing, and how it has been prospering in the digital age, come the news about a UCLA & JPL (Jet...

Hugo Pinto
Aug 15, 20142 min read


Crowdsourcing is the best product of the social, mobile, cloud and data revolutions
Almost any one user of the World Wide Web has used social media at some point. Around 80% of all Internet users visit a social media...

Hugo Pinto
Aug 14, 20144 min read
![The future of instant messaging [Whatsapp & Snapchat] is both consumer and enterprise](https://static.wixstatic.com/media/c5febc_d07746f83986403595aa384a061e55a3~mv2.jpg/v1/fill/w_636,h_249,fp_0.50_0.50,lg_1,q_30,blur_30,enc_avif,quality_auto/c5febc_d07746f83986403595aa384a061e55a3~mv2.webp)
![The future of instant messaging [Whatsapp & Snapchat] is both consumer and enterprise](https://static.wixstatic.com/media/c5febc_d07746f83986403595aa384a061e55a3~mv2.jpg/v1/fill/w_454,h_178,fp_0.50_0.50,q_90,enc_avif,quality_auto/c5febc_d07746f83986403595aa384a061e55a3~mv2.webp)
The future of instant messaging [Whatsapp & Snapchat] is both consumer and enterprise
Instant messaging is already 16% in Japan, 12% in the US and 9% in the UK, according to Nielsen. It represents the freedom to communicate...

Hugo Pinto
Jul 31, 20143 min read


Setting the standards of your industry one story at a time: why marcomms matter
I’ve written about this quite often, but it’s never enough to get every tech and innovation company, big or small, thinking how to make...

Hugo Pinto
Jul 23, 20143 min read


3 key marketing strategies for the digital age: Thought Leadership, Audience Building and Performanc
The deep transformations affecting the business models of the digital age are having a huge impact on respective marketing functions....

Hugo Pinto
Jul 22, 20145 min read


The 3 key transformations Microsoft and all large corporates must initiate to thrive in the user-cen
Microsoft’s new leader is making a stand, and the 3.100 word e-mail he shared publicly on microsoft’s website is the alarm bell to all...

Hugo Pinto
Jul 15, 20143 min read


Social business will soon be just business – but it will still change everything
Systems and people are the two most important pieces of a business, but there is a third piece that brings these two together – culture –...

Hugo Pinto
Jul 9, 20145 min read
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